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Are you a B2B business looking to improve your online presence and increase your website’s visibility on search engines? If so, you may consider hiring a technical SEO agency to help you achieve your goals. But with so many SEO agencies out there, how do you choose the right one for your business?

Remember, your business’ website won’t deliver you the goals you set out to achieve on it’s own. So before your website becomes a dead asset, you should look at how you are going to turn it into the ultimate money-maker. 

In this article, we’ll discuss the key factors to consider when choosing a technical SEO agency for your B2B business.

Look for a Specialised SEO Agency

When it comes to getting the best results possible, it’s best to work with a marketing agency that not only understands your industry, but also has experience in overcoming the issues faced within a B2B environment. A specialised SEO agency will have a team of experts who are all aspects of technical SEO and therefore can adapt their skillset and knowledge in order to achieve the best performance for your website. This will incorporate all elements of technical SEO, including website architecture, crawling and indexing, mobile optimisation, site speed and security. 

SEO is not a one size fits all, so a specialised B2B marketing agency will understand how to provide a professional SEO service for your business.

SEO Brainstorm

Check the Agency’s Portfolio and Case Studies

When choosing an SEO agency, it’s essential to look at their portfolio and case studies to see if they have experience working with B2B businesses in your industry. Look for examples of how they’ve helped businesses similar to yours improve their search engine rankings and organic traffic. This will give you a good idea of the agency’s capabilities and whether they can deliver results for your business.

Evaluate the Agency’s SEO Consulting Process

A good SEO agency will take the time to understand your business goals, target audience, and competition before developing a custom SEO strategy for your business. Look for an agency that offers comprehensive SEO consulting services, including keyword research, competitor analysis, and technical audits. A professional SEO consultant will use these insights to develop an SEO strategy that aligns with your business goals and helps you achieve long-term success.

Consider the Marketing Agency’s Experience and Reputation

Experience and reputation are critical factors when choosing an SEO agency for your B2B business. Look for an agency with a track record of success in delivering technical SEO services to B2B businesses. You can also check online reviews, testimonials, and case studies to get an idea of the agency’s reputation in the industry.

Check for Transparent Reporting

A good SEO agency will provide you with regular updates and transparent reporting on the progress of your SEO campaigns. Look for an agency that offers comprehensive reporting and analytics to help you track the success of your SEO campaigns and make data-driven decisions.

Google SEO

Evaluate the Agency’s Technical SEO Expertise

Technical SEO is a complex field that requires specialised expertise. Look for an agency with a team of technical SEO specialists who are experienced in all aspects of technical SEO, including website architecture, crawlability, indexation, and site speed. An agency with strong technical SEO expertise can help you identify and fix technical issues that may be hindering your website’s visibility on search engines.

In conclusion, choosing the right technical SEO agency for your B2B business can be a challenging task. But by considering these factors, you can find an agency that can help you achieve your online marketing goals. If you’re looking for professional SEO services from an experienced SEO agency, Beach Marketing can help. Our team of SEO specialists have a track record of success in delivering technical SEO services to B2B businesses. Contact us today to learn more about our technical SEO consulting services and how we can help you improve your website’s visibility on search engines.

To learn more about how Beach Marketing can help improve your business’ online presence then check out our SEO packages. Additionally you can check out our full range of services, and begin the journey to transform your brand from the ground up. 

Need a hand?

If you are looking for a digital marketing agency that can handle both creative website design, asset creation and more whilst also maintaining the latest search engine practices that drive results; then feel free to contact us and see how Beach Marketing can assist your business. 

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